Why we created Miloria

It all started with two simple observations, lived as a family.

The first: when you travel, you can't take all your books. And in the evening, in a hotel room or at a relative's place, comes that moment when the child is waiting for their story and you have nothing to hand.

The second: even at home, you quickly run out of books. You read the same ones over and over, until the day the child no longer connects with them. The story they asked for every evening, they stop asking for.

That's why I created Miloria. Not yet another digital library, but something different: a story that exists only for this child. With their personality traits, their family bonds, their tastes, their age. Because what captures attention is recognising yourself in what you read.

But one story is not enough. What really makes you want to read is continuity. Not one story, then another with no connection: a real book, where each chapter calls for the next. That's what makes a child ask for more.

There was also the question of illustrations. A children's book is not just text. It's an image you look at for a long time, that you point to, that stays in your memory. So I wanted the illustrations to be personalised too, consistent in their style from one chapter to the next, and truly linked to that child's story. So the child sees themselves in it, and wants to see what comes next. All of this plays out at every step of the creation.

Behind all this, two things matter most to me: inspiring a love of reading, and guaranteeing content safety. Every story is strictly guided to remain appropriate for the reader's age.

Today, the whole Miloria team carries this vision forward: for the first time, the story is truly theirs.